KYLIE Jenner only gave birth to Stormi Webster on February 1 2018, but she's already made some important parenting decisions.
Kylie Jenner – who gave birth to her daughter Stormi Webster with boyfriend Travis Scott – has made her baby girl's nursery eco-friendly, ensuring all products that come into contact with her newborn are natural, organic and sustainable items.
Kylie gave her followers a glimpse of her newborn daughter's nursery – which was covered in sentimental butterflies – in her video To Our Daughter, where she announced her birth and documented her baby bump throughout her pregnancy.
The Keeping Up With The Kardashians star is rumoured to have spent thousands on eco-friendly products, with sources telling TMZ that even the paint is chemical-free and anything wooden has come from sustainable suppliers.
Kylie, 20, and Travis, 25, have reportedly chosen the hand-finished Bancroft changing table which costs over £2,500 and a premium crib mattress, which costs almost £300.
They've also bought handmade, wooden teether bears coated in a non-toxic bee's wax and cold-pressed flaxseed oil from the forests of South Chile.
Kylie's decision to make sure her baby girl only comes into contact with environmentally-friendly products is fast becoming a trend all over the world.
Speaking exclusively to OK! Online, Susanne Rauberger from The Baby Showrevealed why sustainable products are on the rise.
She explained: "Your baby is the most precious thing in your life and so parents want the very best for them. In recent years there has been an upward trend in the purchasing of ethically sourced products – and the emergence of eco-friendly brands in the baby retail sector – and that is down to the fact that parents believe they are better for their baby.
Kylie Jenner has reportedly purchased this organic pebble mattress for her daughter [Petit Tresor]
Kylie Jenner is also rumoured to have bought this extortionately priced changing table [Petit Tresor]
"It’s also about education; if a parent is able to encourage their child to use ethically sourced products early on then they will understand the importance of caring for the environment in later life."
Susanne also revealed a whole host of UK retailers who are offering eco-friendly and gorgeous mum and baby products.
She told us: "Over the past three years, we not only have an increase in demand from parents wanting more eco-friendly products to choose from at the Shows, but also a number of up and coming brands who are doing extremely well.
"For example, The Washable Nappy Company and Beaming Baby for re-usable or biodegradable nappies and creams while MORI do beautiful ethical clothing."
Kylie Jenner and Travis Scott have apparently chosen wooden teether bears for Stormi Webster
"There's also companies like Haakaa who produce eco-friendly and safe breastfeeding products that boom at the show, while Green People Organic Babies and Good Bubble sell cleansing products like shampoo and sun care while boutique brand, Harry & Rose sell luxury baby skincare products that are very popular. When it comes to feeding, Onco are really leading the way, selling beautiful baby bamboo bowl and spoon sets.
She added: "When it comes to an entirely eco-friendly nursery, it will be fascinating to see an increase demand for this as a result of Kylie Jenner's revelation."
What do you think of the eco-friendly nursery trend? Let us know in the poll above.
The Baby Show – which is the UK's leading pregnancy and parenting event – is returning to London ExCeL in March 2018.
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